Grover Beach Holiday & Winter Guide

Visit Grover Beach
Dec 15, 2025
2 min read

Holiday magic looks different in Grover Beach. Here, coastal charm, cheerful energy, and a lively local scene all come together for a joyful season you won’t find anywhere else. From festive events to community happenings, here’s your winter guide to making this the best holiday season yet, Grover Beach style.

For the Holiday Traveler

You’ve made it to Grover Beach, where winter stays mild and a beachside holiday feels perfectly natural. If you enjoy radiant sunsets, outdoor adventures, local dining, or holiday shopping, you are in the right place.

Grover Beach’s annual Holiday Parade takes place on December 13 at 10 a.m. along West Grand Avenue. Each year features a new theme, and this season’s is Groovy Grover Holidays. Musical groups, marching units, classic cars, and equestrian entries will make their way through town for one of the community’s most anticipated celebrations.

After the parade, Santa stops by Grover Beach to host a festive holiday market filled with one-of-a-kind gifts. Shoppers can browse handmade jewelry, home decor, accessories, and more. Visitors can also meet Santa and enjoy holiday-themed arts and crafts.

Grover Beach Holiday Shopping Finds

Grover Beach shopping provides walkable access to personalize your shopping experience. Visit thrift shops, boutiques, wineries, distilleries, and bakeries who put on specials, curated for the holidays.

The California Cool Thrift Store is one of many resale shops in our quirky community, and we love the idea of shopping sustainably for the holidays! This shop is one of the largest, with a huge selection of clothes, kids' stuff, home goods and just about any other gift idea you can think of.
Zacster’s Hobbies and More fills its shelves with stocking stuffers of every kind. This local hobby shop carries everything from games and art supplies to remote-control cars and playful trinkets.
Games Exchange, a local collectibles spot, posts daily deals on its Facebook page. Keep an eye out, you might score a free pack or a discounted collectible.
Shell Beach Floral Design offers a Deal of the Day featuring a surprise arrangement of fresh flowers available for one day only. This local flower delivery service is a great way to support small businesses and treat a friend.